Wilder & Well Unleash a Brand Built for Growth
Branding, Email Marketing, Print, Strategy, Social Media Management
Wilder & Well is a pet wellness brand dedicated to helping dogs live healthier, more active lives through thoughtfully formulated supplements. With a focus on everyday wellness and joint health, the brand was created for dog owners who want to support their pets’ mobility, vitality, and quality of life, whether that means longer walks, more playtime, or simply keeping up with all those zoomies.
The Challenge
Wilder & Well had a strong product and a clear opportunity in the growing pet wellness market, but its existing brand identity wasn't doing enough to stand out. The company needed more than a new look. It needed a cohesive brand that could compete visually, connect with pet owners, and translate across digital marketing, social media, trade shows, and sales materials. Without a consistent strategy, Wilder & Well was missing opportunities to build awareness, generate leads, and turn interest into sales.
Solution
We took a comprehensive approach to help Wilder & Well build a stronger, more cohesive brand and marketing presence. We developed a complete brand identity, including a new logo, refreshed color palette, visual direction, and custom marketing designs that gave the brand a more modern, memorable, and personality-driven look. We also created a new trade show booth design that brought the brand to life in a high-traffic environment and helped Wilder & Well stand out from competitors. To support continued growth, we developed a social media and marketing strategy focused on increasing brand awareness, driving engagement, generating leads, and turning more attention into sales. By bringing branding, design, social media, and marketing strategy together, we created a consistent experience across every Wilder & Well customer touchpoint.
