ThrivePOP, Author at ThrivePOP

MJBizCon 2022: What You Need To Know

It’s that time again! Are you ready? That’s right. MJBizCon is returning to Las Vegas and this year will be bigger than ever. Cannabis businesses from all over the world will converge on Sin City for this incredible 4-day Expo selling wares and addressing interests in all walks of the cannabis world. With over 35,000 … Continued

Digital Marketing for Cannabis Dispensaries: What You Need To Know

Digital marketing for cannabis dispensaries is essential for increasing brand awareness and keeping growth efforts on track as you continue to grow your presence and scale your number of storefronts. However, since cannabis products are governed at a state, local, and federal level, the smallest slip could lead to setbacks for your dispensary business. In … Continued

Top 3 Email Marketing Strategies & Tips You Need To Know

We’ve heard it over and over again.  We’ve heard it over and over again. Businesses complain that their email marketing campaigns aren’t performing the way they expected. They’ve invested hundreds if not thousands of dollars and they’re not seeing the results they were hoping for and don’t know what next steps to take. The problem … Continued

Inbound Marketing vs. SEO: Which Is the Better Online Marketing Strategy?

You may have heard of SEO and inbound marketing. But which is superior? It’s safe to say that there’s a lot of crossover between inbound marketing and SEO (search engine optimization). Effective inbound marketing requires SEO, and because of Google, doing SEO requires following some inbound marketing best practices unintentionally. So let’s go over why … Continued

Cannabis Content Marketing: A Complete Guide

Digital marketing is important for brands in all industries, including the cannabis industry. Yet, few industries face the number of hurdles that cannabis companies do. A cannabis brand will face special challenges finding their target audience, but it’s nothing we cannot help with. This blog tells you what you need to know about creating content … Continued

The Pros & Cons of WordPress vs. HubSpot

When it comes to marketing your business, you have a lot of options. You can hire an agency, try to do it yourself,  or use marketing tools such as social media, email marketing, SEO tools, or pay-per-click (PPC) advertising. But one of the most overlooked yet effective marketing choices is the web content management system … Continued

Why Is Social Media an Important Part of Inbound Marketing?

Why Is Social Media an Important Part of Inbound Marketing For Cannabis Brands? Despite the fact that the US cannabis industry is a $17.5 billion industry, it is still burdened with additional rules and regulations not found in others. The legality of cannabis varies from state to state, and is still technically federally illegal. This … Continued

How to Market Cannabis: Top Marketing Tactics to Follow

Follow this Guide on How to Market Cannabis For any company, knowing exactly how to market yourself is one of the most important things to nail down. You need a well-done marketing campaign that reaches the right people, at the right time. This is easier said than done. For cannabis brands, there are even more … Continued

What to Ask Your Cannabis Marketing Agency

Your cannabis business is starting to take off. It’s essential that you build on that momentum with strategic, effective marketing. However, as you probably know, marketing a cannabis business isn’t always easy. In fact, it’s downright hard! The good news is, you don’t have to do it on your own. There are cannabis marketing agencies … Continued

Professional Design: Why Is a Logo Important for Your Brand?

You recognize a pair of Nike shoes, even without their name. You’re able to do this because of their famous swoosh. This is a pretty impressive example of why a logo is important. You’re missing out on huge marketing potential if your brand doesn’t yet have a strong logo! Let’s dig a bit deeper into … Continued

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